![schimmel piano 3d model schimmel piano 3d model](https://img2.cgtrader.com/items/941615/a167a4912c/royal-schimmel-3d-model-max.jpg)
Pearl River has a very competitive share in Asia and North America having just won the Dealer’s Choice Award for 20. We will continue to operate as separate manufacturers (Schimmel in Germany and Poland while Pearl River manufactures in China) but we will benefit together. Together, we benefit in technology and market share. Our companies share common elements and yet are different. Pearl River has been operating for more than 60 years. JW: Schimmel has 130 year history (established in 1885). I’m sure the next generation will as well.” My father loved it, my grandfather loved it and so did I. It must be something that you like – that you love to do.
![schimmel piano 3d model schimmel piano 3d model](https://luxury-pianos.com/wp-content/uploads/2020/11/designer-pink-grand-pianos-for-sale.jpg)
In his words “piano making is really fun. It’s this kind of enthusiasm that we were looking for.”Ĭlick on the image to take a quick look at the NAMM oral project of a 2 minute interview with Nikolaus Schimmel. When I met Nikolaus Schimmel, the way he described piano making… he was like a new mother with a child – excited, passionate – even though he was more than 80 years old. When looking to expand our company, it seemed appropriate to look for a company with like-minded philosophy of piano making. Some of these ventures (like Yamaha) lasted more than a decade. Pearl River had it’s beginnings in China approximately 60 years ago and has had cooperation with Yamaha and Steinway as well as partners in Europe for training and quality. June Wang: Collaborations must be mutually beneficial. Back to the question of why? Let’s hear from the words of June Wang, representative from Pearl River’s Foreign Trade department: While European and North American companies have struggled to stay competitive and make inroads into distribution in China, China has become the world’s leader in volume for manufacturing. Alternatively, Germany, Japan and the USA have decades (if not centuries) worth of experience manufacturing pianos with a “mature” market that could really only be described as “slow and steady”. Nearly 80% of the world’s piano purchases happen in China. What is the impetus – the driving force for one piano company to acquire another piano company? If we paint with large brush strokes, on one side there is massive demand to be fulfilled in China. Why do piano companies purchase other piano companies? We hear of company mergers in the news all the time. It was announced at NAMM 2016 that Pearl River had purchased a controlling interest in the Schimmel company. Rob SlaymanRecently I sat down with June Wang from Pearl River Piano Group and corresponded with Rob Slayman from Schimmel Piano to discuss their strategic alliance as I was curious how it had affected both companies.